What’s the most effective way to reduce gun deaths while respecting Americans’ Second Amendment rights?

ASK GUN OWNERS.

Our Mission

97Percent’s mission is to reduce gun deaths by including gun owners in the solutions.

We don’t demonize gun owners…many of us are gun owners.

And despite what you hear, we want the same proven protections to improve gun safety in America that non-gun owners do.

That’s the common ground we build on at 97Percent.

Got questions about us? Get answers here.

What Do Gun Owners Think?

The answer may surprise you. For example, our research shows that 72% of gun owners across the nation support Extreme Risk Protection Orders (ERPOs), commonly known as red flag laws, to temporarily remove firearms from someone deemed by the courts to be a danger to themselves or others.

Our Work

Our work is rooted in and supported by what we learn by talking to fellow gun owners.

We use their feedback to inform everything we do.

Research

What do gun owners
and non-gun owners
have in common?
More than you think.

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Policies

Our research-backed
policy roadmap respects
your rights as a law-
abiding gun owner.

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Training

We help law enforcement officers implement gun
policies safely and
effectively.

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Initiatives

We’re investing in
other projects that
promote responsible
gun ownership.

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Our Community

Gun owners’ voices are too often misrepresented by pro-gun groups — and left out of the conversation by gun safety groups.

At 97Percent, gun owners and non-gun owners are seen, heard, and respected.


About Us

Get to know the
people behind
97Percent.

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The
97Percenters

You are not alone.
There are other
Americans who get it.

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Beyond
Thoughts &
Prayers

Yes, we have
opinions on guns.

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In the News

Keep up with the
latest from
97Percent.

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